Marketing Skills — 34 CRO, SEO & Growth Skills for AI Agents

All 34 Skills

Conversion Rate Optimization (CRO)

• page-cro — Analyzes pages across 7 dimensions: Value Proposition Clarity, Headline Effectiveness, CTA Placement/Copy/Hierarchy, Visual Hierarchy, Trust Signals, Objection Handling, Friction Points. Includes page-specific frameworks for Homepage, Landing Page, Pricing, Feature, and Blog pages.
• form-cro — Form optimization for conversion
• popup-cro — Popup timing, design, and conversion optimization
• onboarding-cro — User onboarding flow optimization
• signup-flow-cro — Signup flow friction reduction
• paywall-upgrade-cro — Paywall and upgrade prompt optimization

Content & Copy

• copywriting — Expert conversion copywriter with principles (Clarity Over Cleverness, Benefits Over Features, Specificity Over Vagueness), page structure frameworks, and CTA copy guidelines
• copy-editing — Professional copy editing and proofreading
• content-strategy — Content planning and editorial calendar
• social-content — Social media content creation

SEO & Technical

• seo-audit — Comprehensive SEO audit framework
• ai-seo — AI search engine optimization (GEO)
• schema-markup — Structured data and schema implementation
• site-architecture — Information architecture for SEO
• programmatic-seo — Programmatic SEO page generation

Growth & Strategy

• launch-strategy — Product launch planning and execution
• pricing-strategy — Pricing model analysis and optimization
• referral-program — Referral system design
• lead-magnets — Lead magnet creation and optimization
• free-tool-strategy — Free tool as growth channel
• marketing-ideas — Creative marketing ideation
• marketing-psychology — Psychology-based marketing tactics
• churn-prevention — Customer retention strategies

Sales & Email

• email-sequence — Multi-email drip campaign design
• cold-email — Cold outreach copywriting
• sales-enablement — Sales collateral and enablement
• competitor-alternatives — Competitive positioning pages

Analytics & Ops

• analytics-tracking — Analytics implementation and tracking
• ab-test-setup — A/B test design and analysis
• ad-creative — Ad copy and creative generation
• paid-ads — Paid advertising campaign management
• revops — Revenue operations optimization
• customer-research — Customer research and insight gathering
• product-marketing-context — Foundation skill that all other skills reference for product/audience context

Architecture Note

The product-marketing-context skill is the foundation — all other skills check it first to understand your product, audience, and positioning before providing advice.

FAQ

Q: What is Marketing Skills? A: A collection of 34 specialized marketing skills for Claude Code that cover CRO, copywriting, SEO, analytics, pricing, and growth engineering — turning your AI assistant into a marketing expert.

Q: Is Marketing Skills free? A: Yes, fully free and open source under the MIT license.

Q: How do I install Marketing Skills? A: Run npx skills add coreyhaines31/marketingskills to install all 34 skills at once.